An explainer video company uses both business and technical aspects. But what are the unique features of this kind of video?
An explainer video describes the working principles of company and explains how to solve certain problems, and they also offer services and products that will enrich your working and personal life. An explainer video can also cover the aspects in which this or that company wins against other similar companies.
Explainer videos usually don’t last longer than a few minutes, but of course, there are some that can go for up to 8 or 10 minutes.
There are no ‘in your face’ marketing or impositions of a product to the customers in these videos. An explainer video rather includes a number of benefits that you can obtain when using the service or purchasing the product mentioned in the video.
The content of explainer videos – in most cases – describes the companies newest products or services and also introduces interesting startups.