These days starting and running a successful business isn’t just about the bottom line. There are far more important benchmarks to attain than measuring your business success in terms of figures. Things like environmental impact assessments and social sustainability blueprints are now required by licensing authorities.
Social sustainability is about carrying out your operations in a way that protects the future welfare prospects of neighboring communities. It’s about caring for the community and having a real presence in their lives. It’s about starting initiatives and programs that help to uplift disadvantaged minorities.
But how does one go about having a social sustainability business plan?
Endeavor to start projects geared towards helping people start small businesses. Open a community centre to keep the youths off the streets. Take part in safety and security initiatives meant to make the community a safer place. Social sustainability is all about being involved and giving back to the community on whose backs you make a profit!