The LinkedIn network was designed primarily for the world of work: on the network you are able to find new contacts or you can take care of those you already have. In contrast to Facebook and other social networks, LinkedIn does not give much importance to the personal conversations of users, but rather to their professional relationships. For this reason, the web service is particularly interesting for B2B.
LinkedIn Training Companies allow to know how to set up an account and how to take advantage of the platform for your company. The social network has been on the market since 2002 and is intended for an audience that the giants of the social media sector can not reach.
Despite its more than 500 million registered users, the international web service records a much lower number of visitors than its competitors, but it should be remembered that LinkedIn focuses on a much narrower target, which means less dispersion for advertisers.